Privacy Policy

Charter on the protection of personal data

This privacy policy describes how Happy Critics ("we," "us," or "our") collects, uses, and protects your personal information when you use our website and services. We are committed to ensuring that your privacy is protected in accordance with applicable data protection regulations, including the General Data Protection Regulation (GDPR) and other relevant privacy laws.

Happy Critics and personal data

For the purposes of this document, "personal data" refers to any information relating to an identified or identifiable natural person, as defined under applicable data protection laws. We collect, process, and store personal data in accordance with legal requirements and industry best practices to ensure the security and confidentiality of your information.

Nature of processing and data collected for which Happy Critics acts as data controller — applicable legal bases

Nature of the main treatments provided as data controller and applicable legal bases:

Customer relationship management: We collect and process business contact information including names, email addresses, phone numbers, company details, and communication history. This information is necessary for managing our contractual relationship with you. Legal basis: Contract performance and legitimate business interests. Retention period: Duration of the business relationship plus applicable legal requirements.

Prospect and lead management: We collect contact information and engagement data from potential customers who express interest in our services. This includes names, business contact details, and interaction history. Legal basis: Legitimate business interests and consent where required. Retention period: 3 years from last contact or until consent is withdrawn.

Newsletter subscription: We process email addresses and names for subscribers who opt-in to receive our marketing communications and updates. Legal basis: Consent. Retention period: Until subscription is cancelled or 3 years from last engagement.

Newsletter engagement tracking: We monitor email opens, click-through rates, and engagement metrics to improve our communications and understand subscriber interests. Legal basis: Legitimate business interests. Retention period: Until subscription is cancelled or 3 years from last engagement.

Content download tracking: When you download resources from our website, we collect contact information to deliver the content and follow up on your interest. Legal basis: Consent and legitimate business interests. Retention period: 3 years from download date.

Event and webinar management: We collect registration information and attendance data for events, webinars, and training sessions. This includes contact details and participation metrics. Legal basis: Consent and contract performance. Retention period: 3 years from event date.

Contact request management: We process information submitted through contact forms and support requests to respond to your inquiries. Legal basis: Legitimate business interests and pre-contractual measures. Retention period: 3 years from resolution.

Marketing campaign management: We collect and analyze aggregate data about campaign performance, audience engagement, and demographic information to improve our marketing efforts. Legal basis: Legitimate business interests. Retention period: 3 years from campaign completion.

Service improvement and analytics: We collect technical data, usage statistics, and performance metrics to enhance our platform and user experience. Personal data is anonymized where possible. Legal basis: Legitimate business interests. Retention period: Anonymized data retained indefinitely.

Account creation and management: We process account credentials, profile information, and account activity to provide and maintain access to our services. Legal basis: Contract performance. Retention period: Duration of account plus applicable legal requirements.

Customer support management: We maintain records of support interactions, issue details, and resolution history to provide effective customer service. Legal basis: Contract performance and legitimate business interests. Retention period: Duration of customer relationship.

Billing and invoicing: We process payment information, billing details, and transaction history as necessary to fulfill our contractual obligations. Legal basis: Contract performance and legal obligations. Retention period: 10 years for accounting records as required by law.

Transfer of personal data outside the European Union

We take appropriate measures to ensure that any transfer of personal data outside the European Union is conducted in compliance with applicable data protection laws. Where data is transferred to countries without an adequacy decision, we implement appropriate safeguards such as Standard Contractual Clauses approved by the European Commission or other legally recognized transfer mechanisms.

Security and confidentiality of personal data

We implement industry-standard technical and organizational measures to protect your personal data against unauthorized access, loss, destruction, or alteration. This includes encryption, access controls, secure data transmission protocols, and regular security assessments. Our employees and contractors are bound by confidentiality obligations and receive appropriate training on data protection requirements. We continuously review and update our security measures to maintain a level of protection appropriate to the risks associated with processing your personal data.

Your rights

Under applicable data protection laws, you have the right to access, rectify, delete, restrict processing of, or object to the processing of your personal data. You also have the right to data portability and the right to withdraw consent where processing is based on consent. To exercise any of these rights, please contact us at: privacy@happycritics.com

If you have concerns about how we handle your personal data, you have the right to lodge a complaint with your local supervisory authority or data protection authority.

Cookies and tracking technologies

Our website uses cookies and similar tracking technologies to enhance your user experience, analyze site performance, and support our marketing efforts. Essential cookies are necessary for the website to function properly. Other cookies require your consent and can be managed through your browser settings or our cookie preference center. You can withdraw or modify your cookie preferences at any time.

Third-Party Integrations

When you use Happy Critics with third-party services and integrations, your use is also subject to the privacy policies and terms of service of those third-party providers. We encourage you to review their policies to understand how they handle your information.

1. Information we collect through integrations

When you connect third-party services to Happy Critics, we may collect and process data from those services as necessary to provide our functionality. This may include profile information, business data, and usage metrics in accordance with the third party's data policies and your authorization.

2. How we use integration data

We use data from integrations solely to provide the features and services you have requested. This includes displaying information, generating reports, and enabling workflow automation. We also use aggregated, anonymized data to improve our service performance and user experience.

3. Data sharing and disclosure

We do not sell your personal information. We may share your data with service providers who assist us in operating our platform, conducting business activities, or serving you, provided they agree to keep your information confidential. We may also disclose information when required by law or to protect our rights and safety.

4. Data security

We implement reasonable security measures to protect your information from unauthorized access, disclosure, or destruction. However, no method of transmission or electronic storage is completely secure, and we cannot guarantee absolute security. You acknowledge and accept these inherent risks when using our services.

5. Data retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. When data is no longer needed, we securely delete or anonymize it in accordance with our data retention policies.

6. Your access and control

You have the right to access, correct, update, or delete your personal information. You can manage your data through your account settings or by contacting us at privacy@happycritics.com. We will respond to your requests in accordance with applicable data protection laws.

7. Updates to this policy

We may update this privacy policy from time to time to reflect changes in our practices, legal requirements, or operational needs. We will notify you of any material changes through our website or by email. Your continued use of our services after such notification constitutes acceptance of the updated policy.

8. Contact information

If you have questions, concerns, or requests regarding this privacy policy or our data practices, please contact us at: privacy@happycritics.com

9. Governing law

This privacy policy is governed by and construed in accordance with applicable data protection laws. Any disputes arising from this policy will be subject to the exclusive jurisdiction of the competent courts in our jurisdiction.

10. Severability

If any provision of this privacy policy is found to be invalid, illegal, or unenforceable, the remaining provisions will continue in full force and effect. The invalid provision will be replaced with a valid provision that most closely reflects our original intent.